Here’s an advertisement I discovered in a 1962 US comic, Billy The Kid, Issue 62 (see previous Blog post) in reference to guitarist Chet Atkins.
The advertisement states :
‘Learn the Guitar The Chet Atkins Way’
Surprise your friends. Be the hit of the party. Chet himself shows you how with diagrams and notes.
Even if you don’t know a guitar pick from a shovel, Chet can have you playing before you know it.
If you have tried before and failed this easy-as-pie system will have you playing mighty sharp in nothing flat.
If you are a professional here – for the first time – Chet reveals the “tricks” of his trade that make other guitar players drool.
And you don’t have to read music! In this quickest-to-learn system, Chet shows you every step of the way BOTH BY NOTE AND BY SIMPLE DIAGRAMS.
Included are Chet Atkins never-released complete arrangement – worth the money alone. Also, five brand-new king-size pictures of Chet suitable for framing. What a bargain!